diff --git a/app/src/ble.c b/app/src/ble.c
index 1e748edf..f7237625 100644
--- a/app/src/ble.c
+++ b/app/src/ble.c
@@ -347,6 +347,8 @@ static int zmk_ble_init(struct device *_arg)
 #endif
 
 #if IS_ENABLED(CONFIG_ZMK_BLE_CLEAR_BONDS_ON_START)
+    settings_delete("bt/name");
+
     for (int i = 0; i < 10; i++) {
         bt_unpair(i, NULL);
     }